Sustainable Strategy
Braskem Idesa is a company committed to social responsibility, as well as to health, safety, and the environment. The Company believes that interaction and good relationship with the communities in its environment are fundamental; for that reason, it developed a set of interaction initiatives with the communities based on a Management System designed under the best international practices. One of these initiatives to strengthen the relationship with the community is the Public Participation Program, which has two essential actions: Open Houses and Community Meetings.
Open Houses seek to provide up-to-date information on the progress of the project, as well as listen to and resolve the doubts of different community representatives. During the events, visitors have the opportunity to receive official project information via ten modules, where experts from Braskem Idesa explain the actions implemented, in addition to listening to comments and contributions, always reinforcing the commitment to maintain a transparent relationship with the local population.
From 2011 to 2015, eight Open Houses events have been held and, in total, more than 1,915 people have participated in the initiative.
In addition, Braskem Idesa has prioritized employment opportunities for communities close to the project, with 90% of the workforce coming from the Democracia y Libertad, Pollo de Oro, Nahualapa and Lázaro Cardenas communities.
Environmental responsibility and preservation of the local culture
Prior to the construction of the Braskem Idesa project, studies were carried out on archaeology, cultural heritage, air quality, and noise, as well as the state of soil and groundwater, in order to fully understand the region where the Petrochemical complex was established. All results were reported to community members. In addition, environmental monitoring has been carried out in the participatory mode; this means that representatives of the communities have received technical guidance to accompany the samplings and to be able to participate in the analysis of the results.
As part of the environmental preservation measures, the entire flora originally existing on the site was identified, and the species considered vulnerable according to the regulations of the Ministry of the Environment and Natural Resources (SEMARNAT), were rescued and transplanted to an environmental reserve with monthly monitoring of their survival to ensure adequate adaptation to the new habitat.
In addition, Braskem Idesa allocated an area of 30 hectares within the complex as an environmental preservation area and acquired an area of 100 hectares for the development of a conservation and environmental education project.
Social Investment
The Braskem Idesa Social Investment Macro Plan is part of an impact strategy due to the demobilization that the construction will generate in function of the boost of the region competitiveness from comprehensive programs that allow the development and specialization of the production network and entrepreneurial articulation increasing the levels of economic prosperity and sustainable development for the surrounding communities and avoiding dependence on the existence of the Project.
The Social Investment Macro Program is divided into short, medium and long term actions as shown below:
Braskem Idesa has prioritized job opportunities for communities close to the project, with 90% of the workforce coming from the Democracia y Libertad, Pollo de Oro, Nahualapa, and Lázaro Cardenas communities.
Braskem Idesa fosters work and promotes the transformation of the local communities neighboring the petrochemical complex. Nowadays, the company develops, through alliances with different organizations, productive projects with which it has managed to integrate more than 200 people into 11 formally constituted societies and in which the female participation in the activities of each cooperative is 93%, thereby supporting the development of women in the communities.
The 5 productive projects in the pre-operation phase currently have an important progress and remarkable results:
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Cleaning products
Dedicated to the manufacture of liquid and bar soaps, it currently has a production of 24 thousand liters per month and the development of 6 different industrial products, in which 3 cooperative societies legally incorporated participate, in which 97% of the workforce is carried out by communities' women.
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Industrial uniforms manufacturing
Three uniforms manufacturing cooperatives have been legally constituted in which 100% of the production participation is made up of women from communities neighboring the Braskem Idesa complex. This generates a production of 1000 shirts, in addition to the demand orders from different institutions
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Tilapia farms
With two legally established Rural Producing Societies, a total of 1,000 fingerlings have been produced in floating cages and in ponds for commercialization, where the female participation is 55% in these cooperatives.
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Chicken farming
Braskem Idesa legally established 2 Rural Producing Societies, in which women's participation reaches 83% and currently has a production of 1,200 chickens for commercialization.
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Recycled products
The recycling program consists of two rural production societies, legally constituted in which 100% of the participation is in charge of women.
The installation of 13 centers for the Collection of PET and High Density Polyethylene has been carried out, with a collection of 2 tons; as well as educational campaigns on the management of plastics in schools and municipalities with the support of ANIQ (National Chemical Industry Association).
